"Market Intelligence and Business Analytics: Beyond Market Research"

The conference consisted of five technical sessions, during which researchers from around the world presented their research findings. The technical sessions were:

  • Digital Marketing and Value Creation

  • Strategic Social Marketing for Sustainable Business

  • Strategic Marketing Dynamic Capabilities for Competitive Advantage

  • Creating Value in Business

  • Market Intelligence for Purposeful Managerial Decision

ICOM 2017 provided a solid platform for researchers and policy makers from across the globe to share their research findings with one another and to discuss the innovative strategies and industry implications.

Hosting Partner

Logo- USJP

University of Sri Jayewardenepura

Academic Partner

LIU Global

Chiang MICE The Intelligence Centre for Business Events in Chiang Mai

Conference Co-Chairs & Keynote Speakers

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Conference Proceedings

crossref_logo_stacked_drug_discovery_conference All accepted abstracts will be published in the conference abstract book with ISBN. All full papers will be accepted through a double blind reviewed process and will be published electronically with ISSN : 2357-2655 in proceedings with a DOI Number (DOI prefix: 10.17501). We will submit the proceedings to be indexed in the Thomson Reuters, SCOPUS, Mendeley, Google Scholar and CiteULike for possible Indexing.

Journal Publications

Papers presented (oral presentations, virtual presentations and poster presentations) in the conference being considered for possible publications in following journals. Best selected full papers will be published for free of charge.

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