Prof. Sergius Koku
Florida Atlantic University,
Conference Co - Chair
Assoc. Prof. Dr. Nguyen Thi Tuyet Mai
Ph.D. in marketing, National University of Singapore, 2003
MBA, Boise State University (USA), 1995
B.A., National Economics University (Vietnam), 1983
Department of Marketing Management
Faculty of Management Studies and Commerce
University of Sri Jayewardenepura, Sri Lanka
Welcome to The 6th International Conference on Marketing
– ICOM 2018 –
The International Institute of Knowledge Management welcomes you to 6th International Conference on Marketing 2018 (ICOM 2018) which is scheduled to be held from 11th to 12th October 2018 in Hanoi, Vietnam under the theme Marketing in the 21st Century: The Way Forward to “ Dream Society ”. The organizing committee invites all academics, scholars, thinkers, scientists, practitioners and corporate and public policy-makers around the world to grab this precious opportunity which makes the milestone in the field. The conference will feature renowned keynote speakers, world class experts and academics, innovation showcases, brainstorming sessions, knowledge sharing and networking opportunities while enjoying the beauty of Vietnam.
CALL FOR PAPERS
The International Institute of Knowledge Management calls for abstracts to the 6th International Conference on Marketing 2018 which will be held in 11th – 12th October 2018 in Hanoi, Vietnam under the theme Marketing in the 21st Century: The Way Forward to “ Dream Society ”.
Marketing as a business activity has been defined variously by various marketing scholars (see Hunt, 1976, Kotler, 2011) and by various Marketing Associations (see the American Marketing Association, 2007). However, all the different definitions reflect a common theme of marketing as a process and an activity. Marketing as a business activity is dynamic and has evolved over the years to address business and consumer needs of the period. Marketing as a thought or an area of study has also evolved to reflect changing practices and enriched by the continuous dialog with other disciplines.
Prof. Sergius Koku
Florida Atlantic University,
Dinh Huu Thanh
President & CEO of Bee Logistics Corp.
Managing Director of EDINS, Vietnam.
Dr. Nguyen Thi Hoang
Lecturer in Marketing
Posts & Telecommunications Institute of Technology
Dr. Nguyen Vu Hung
Lecturer in marketing
National University of Economics (NEU)
Dr. Ho Huy Tuu
Ph.D. in marketing, Tromso University, Norway, 2011.
Master in Fisheries Economics, Nha Trang University (Vietnam), 2007
B.A., Nha Trang University (Vietnam), 1994.
- Final Abstract submission deadline
15th August 2018
- Early Bird registration deadline
11th August 2018
- Post Conference tour
13th October 2018
- Full paper submission deadline
01st November 2018
Be an oral presenter of the conference and present your research to a truly international audience. Since time slots are limited send your abstract today
Send your research paper to be a poster presenter at the conference and show your research work to the audience throughout the conference days. A good opportunity for extended discussions.
Attend, Network and Share
Attend the conference as a listener. Grab the most updated subject knowledge, meet the international community, Share your thoughts and get recognized.
Be a virtual presenter
If you can’t attend the conference in person but still you need to build your career with the international community? So, join as a virtual presenter. All the publication benefits are included.
All accepted abstracts will be published in the conference abstract book with ISBN. All full papers sent for conference proceedings will be accepted through a double blind peer reviewed process and will be published electronically with ISSN in proceedings with a DOI number (DOI prefix: 10.17501).
We will submit the proceedings to be indexed in the Thomson Reuters, SCOPUS and Google scholar for possible Indexing.
- Submitting for all major indexing
- Double-blind peer reviewing
- International scientific commitee
- ISSN and ISBN
- Free online publication
- Digital preservation
- Opportunity to publish with well-reputed journals
- Easy guidance and year-round support center
Journal of Global
Journal Logo: Print ISSN
0891-1762: Online ISSN
1528-6975: Editor in Chief Ajay Manrai
Journal Link: http://www.tandfonline.com/action/journalInformation?show=editorialBoard&journalCode=wglo20
Indexed in: Thomson Reuters, Scopus and other main indexes.
South Asian Journal of Business and Management Cases
Print ISSN: 2277-9779
Online ISSN: 2321-0303
Editor in Chief: K Dey
Journal Link: https://in.sagepub.com/en-in/sas/south-asian-journal-of-business-and-management-cases/journal202129#description
Indexed in: SCOPUS, DeepDyve, Dutch-KB, Indian Citation Index (ICI) and J-Gate